Privacy Policy
How we collect, use, and protect your personal data
1. Data Controller
The data controller of personal data processed on the ImportExport.hu website is:
- Company name: ImportExport Media Kft.
- Registered address: Hungary
- Email: info@importexport.hu
By using the website and its services, you consent to the processing of your personal data as described in this Privacy Policy.
2. Personal Data Collected
We collect and process the following categories of personal data:
2.1 Data provided voluntarily
- Contact form: name, email address, phone number, message content
- Newsletter subscription: name, email address, topic preferences
- Advertising inquiries: name, company name, email address, phone number
2.2 Data collected automatically
- IP address and approximate geographic location
- Browser type, operating system, device type
- Pages visited, time spent on site, referring URLs
- Cookie identifiers (see our Cookie Policy)
3. Legal Basis for Processing
We process your personal data on the following legal bases under GDPR (Regulation (EU) 2016/679):
- Consent (Art. 6(1)(a)): newsletter subscription, marketing communications, non-essential cookies
- Contractual necessity (Art. 6(1)(b)): processing inquiries and fulfilling service requests
- Legitimate interests (Art. 6(1)(f)): website security, fraud prevention, analytics to improve our services
- Legal obligation (Art. 6(1)(c)): compliance with applicable Hungarian and EU law
4. Purpose of Processing
We use your personal data for the following purposes:
- Responding to contact form inquiries and correspondence
- Sending the ImportExport.hu newsletter (with your consent)
- Processing advertising and media kit requests
- Improving and personalising website content and user experience
- Website security and fraud prevention
- Complying with legal obligations
- Statistical analysis and audience measurement
5. Data Retention
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected:
- Contact form data: up to 2 years from the date of the inquiry
- Newsletter subscriber data: until you unsubscribe
- Analytics data: up to 26 months (anonymised after this period)
- Legal/financial records: as required by applicable law (generally 5–8 years)
After the retention period, data is securely deleted or anonymised.
6. Sharing with Third Parties
We do not sell or rent your personal data. We may share data with the following categories of trusted processors:
- Hosting provider: for website operation and data storage
- Email service provider: for sending newsletters and transactional emails
- Analytics provider: for anonymised website statistics
- Form processing service (Web3Forms): for handling contact form submissions
All processors are bound by data processing agreements and are required to maintain appropriate security measures. We do not transfer your data outside the European Economic Area without adequate safeguards in place.
7. Your Rights
Under GDPR, you have the following rights regarding your personal data:
- Right of access (Art. 15): you may request a copy of the personal data we hold about you
- Right to rectification (Art. 16): you may request correction of inaccurate data
- Right to erasure (Art. 17): you may request deletion of your personal data ("right to be forgotten")
- Right to restriction of processing (Art. 18): you may request that we limit how we use your data
- Right to data portability (Art. 20): you may request your data in a structured, machine-readable format
- Right to object (Art. 21): you may object to processing based on legitimate interests
- Right to withdraw consent: where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing
To exercise any of these rights, please contact us at info@importexport.hu. We will respond within 30 days.
You also have the right to lodge a complaint with the Hungarian National Authority for Data Protection and Freedom of Information (NAIH): www.naih.hu.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:
- SSL/TLS encryption for all data transmitted to and from our website
- Access controls and authentication for internal systems
- Regular security assessments and updates
- Employee training on data protection
Despite these measures, no internet transmission is completely secure. In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and the relevant supervisory authority as required by law.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will notify you of significant changes by posting the updated policy on this page with a revised effective date.
We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.
Last updated: June 2025
11. Contact
If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal data, please contact us:
- Email: info@importexport.hu
- Postal address: ImportExport Media Kft., Hungary